Guru for retail organizations

AI-powered solutions for smarter, more efficient retail orgs

All the answers.

Guru centralizes your organization’s knowledge, making it easy to find, document, and share content right where you work

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Join the thousands of companies that use and love Guru

Avoid mixed messages. Guru gives your team one source of truth for policies and procedures, ensuring customers get the same great experience every time.

Guru keeps customer support and experience teams updated on every discount, promo, and sale so they can handle inquiries quickly and confidently and keep customers happy.

No more guesswork. Guru keeps inventory and product details clear and accessible, so teams always know the ins and outs of each product and what’s in stock across warehouses.

Get answers from every app your organization uses

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Find answers, document info, and share updates all in one place

Find reliable answers instantly, right where your team needs them

Built for fast-moving world of retail, Guru combines the best of AI-powered search, wiki, and intranet features into one platform. Guru delivers instant, reliable answers sourced directly from your content—like product details, inventory updates, promotions, and training guides—right within the tools you already use, including Slack, Gmail, and inventory management apps. By centralizing knowledge, Guru keeps teams aligned, enhances customer service, and keeps operations running smoothly.

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Guru works alongside:

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Deliver clear, context-rich answers so your team can better serve customers

Guru’s Knowledge Agents don’t just fetch generic search results—they supercharge search by filtering out the noise and delivering personally tailored answers. By understanding the context of the question and the person asking, Agents deliver precise, topic-specific insights sourced from the most reliable and applicable content. Whether assisting customers, managing inventory, or training new hires, Knowledge Agents deliver fine-tuned answers directly in your workflow so your team can stay focused and efficient.

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Document what you need, connect the rest—Guru brings it all together

Whether pulling from connected sources of info or storing content right in Guru, your team gets easy access to the info they need. Guru’s intuitive editor simplifies documentation, while AI refines, personalizes, and clarifies content for better accuracy. Shared drafts and in-line comments enable seamless collaboration and keep teams aligned so promotions, customer support, and store operations run smoothly without a hitch.

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Share important updates effortlessly and give everyone a source of truth

Keep everyone on the same page with Guru’s Custom Pages. Create dedicated spaces for departments, brick and mortar info, operations, or marketing initiatives to centralize and highlight important info in a singular place. Leaders can instantly share updates within their teams’ workflows (like Slack and email) and confirm that the messages have been seen and acknowledged. The result? Smooth operations, fast decisions, and happy customers.

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Browser extension

Get access to your company’s info right where you’re already working, so you can get answers instantly without switching tabs.

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Verification

Get automatic reminders to review content so product details, company policies, and sales and promotions remain updated.

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Knowledge triggers

Proactively surface info exactly when and where teams need it so they always have the most up-to-date content without searching.

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Analytics & usage insights

Monitor content usage to identify knowledge gaps so your teams have the right info to stay aligned and work efficiently.

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Unlock potential across retail roles

The people have spoken

Rating 4.7

>3000 reviews

Guru is a leader in the Intranet, Knowledge Base,
‍and Enterprise Search categories across all ratings platforms

/10

Guru is a leader in the Intranet, Knowledge Base,
‍and Enterprise Search categories across all ratings platforms

Director of Data Strategy and Analytics

Advertising services | 501-1K employees

VP of GTM

Information technology and services | 201-500 employees

Human Resources and Support

iGaming Technology | 501-1K employees

Training Manager

Insurance | 201-500 employees

Marketing Director

Internet | 1-10 employees

“It makes creating, sharing, and organizing documentation easy. This is important for building redudancy within a team so that when one member is out another member can cover using the Guru cards.”

Marketing Operations Manager

Mid-Market | 51-1000 employees

“Our business scaled by 2x in the 1st month of Guru subscription because of no hassle and workload confusions.”

Marketing Manager

Marketing and Advertising

“I can't imagine working in my role without Guru, as it is a constant guiding light, especially in a profession like mine where the norms do change and we need to follow the regulations as a regulated bank.”

Customer operations

Banking | 5001-10,000 employees

“Guru is a game-changer for every employee in every department. Everyone has questions that arise during the day and asking those questions takes others away from their job and out of their flow. When every question has an answer in Guru it increases productivity.”

VP of Sales

E-Learning Technology | 11-50 employees

“I love that it empowers employees to figure out questions, as well as make it easy to fill gaps where questions are still being asked.”

Compliance Manager

Consumer Services

“Our business was streamlined like never before in just 2 months.”

Marketing Manager

Marketing and Advertising

“Guru has become our company’s internal “knowledge hub”. We have folks from all departments using Guru to share teaching materials as well as basic troubleshooting tips and tricks.”

CEO

Broadcast Media

“Teams I’ve worked with have adopted this quickly and found value in the platform almost immediately.”

VP of Customer Success

Professional Training and Coaching

“Guru has a phenomenal integartion section for all my team’s tools. At the click of their mouse, they can get all of the answers to their questions effortlessly, regardless of where they are in the processes.”

Customer Support Manager

Mid-market | 51-1000 employess

“We use Guru to streamline operations and make information handy for our various teams. Prior to Guru, a lot of information and processes were held in someone’s head.”

GM Finance & Accounting

IT services

“Google Docs is very limited and truly a nightmare to locate information once it’s been lost in the Google Doc abyss. Guru has helped us not only find our lost data, but make sure the data is up to date and helpful for our respective teams.”

Support Manager

FinTech | 50-200 employees