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June 6, 2024
XX min read

How to Use Front: A Comprehensive Guide


Front is revolutionizing customer operations with a platform that combines the efficiency of a help desk with the familiarity of email. Designed specifically for support, sales, and account management teams, Front enables exceptional service delivery at scale. By streamlining customer communication and incorporating automated workflows and real-time collaboration, Front transforms how teams interact with clients. In the fast-paced modern workplace, where efficiency and customer satisfaction are paramount, Front stands out as an essential tool.

Who is Front for

Front is ideal for support, sales, and account management teams in companies of various sizes, primarily those handling high volumes of customer interactions. Its user-friendly interface and powerful features suit businesses aiming to centralize communication, enhance team collaboration, and improve service quality without overcomplicating their workflows.

Key features

Front boasts a plethora of features designed to make your team more efficient and your customers happier:

  • Unified Inbox: Combines emails, social media messages, SMS, and other channels into a single, shared inbox.
  • Collaborative Features: Internal comments, mentions, and shared drafts allow seamless team collaboration on customer queries.
  • Automated Workflows: Set rules to automate repetitive tasks, such as sorting emails, assigning conversations, and triggering notifications.
  • Analytics and Reporting: Gain insights into team performance and customer satisfaction with advanced analytics and customizable reports.
  • Third-Party Integrations: Connect Front to dozens of tools, including CRM systems, project management software, and social media platforms.
  • Security and Compliance: Front offers robust security features, including data encryption, two-factor authentication, and compliance with industry standards like GDPR and HIPAA.
  • Customizable Templates: Create and share email templates to ensure consistent communication across the team.
  • Multi-Channel Support: Handle queries from diverse channels without switching platforms.

Best use cases

Front excels in various scenarios, making it a versatile tool for numerous industries:

  • Customer Support Teams: Simplify handling high volumes of inquiries by centralizing communication channels and using automated workflows to manage repetitive tasks.
  • Sales Teams: Track and manage leads more effectively with a unified inbox and collaborative features that streamline the sales process.
  • Account Management: Provide personalized service by leveraging powerful automation, internal notes, and shared drafts to keep all team members on the same page.
  • Remote Teams: Facilitate real-time collaboration and communication regardless of team members' locations, ensuring seamless service delivery.
  • Service-Based Industries: Enhance client interactions with customizable templates and consistent follow-ups, particularly useful for sectors like health care, insurance, and financial services.

Getting started

  1. Sign Up: Create an account on the Front website by providing your email and following the verification process.
  2. Set Up Your Inbox: Integrate your existing email accounts and other communication channels into Front's unified inbox.
  3. Invite Team Members: Add team members to your Front account and organize them into appropriate groups or departments.
  4. Customize Workflows: Set up rules and automated workflows to streamline tasks and enhance productivity.
  5. Explore Templates: Create or customize email templates for common responses to ensure consistency in communication.
  6. Integrate Tools: Connect Front to other essential tools your team uses, such as CRMs and project management software.
  7. Training and Onboarding: Utilize Front’s resources, such as tutorials and webinars, to get your team up to speed on all features and functionalities.

Tips and best practices

  • Leverage Collaborative Features: Use comments, mentions, and shared drafts to improve team collaboration and ensure no customer query goes unanswered.
  • Automate Repetitive Tasks: Take full advantage of automated workflows to minimize manual processes and reduce errors.
  • Utilize Analytics: Regularly review analytics and reports to track performance, identify bottlenecks, and make data-driven decisions for process improvements.
  • Maintain Security: Enforce security best practices, including the use of two-factor authentication and regular data backups.
  • Create Detailed Rules: Set up robust rules for sorting and assigning emails to ensure that every message reaches the right team member quickly.
  • Keep Templates Updated: Regularly review and update email templates to ensure they are up-to-date and relevant to current customer needs and inquiries.
  • Encourage Team Feedback: Regularly solicit feedback from your team on Front’s functionalities and workflows to continuously improve efficiency and satisfaction.

Integration with Guru

Front’s integration with Guru takes your team’s productivity to the next level. By enabling AI-powered searches within Front, your team members can access reliable information directly within their workflow. Here's how the integration enhances your experience:

  • Instant Knowledge Access: Guru’s AI search capabilities allow team members to find answers quickly without switching applications, reducing response times and increasing efficiency.
  • Contextual Suggestions: Guru provides relevant information based on the context of your current task, ensuring you always have the right data at your fingertips.
  • Single Source of Truth: With Guru, all important information is captured and centralized, making it easy for your team to access reliable and up-to-date resources.
  • Seamless Collaboration: Guru's integration with Front ensures that knowledge sharing and information access are integrated into your daily workflow, promoting a culture of collaborative, informed service delivery.


Front offers a comprehensive customer operations platform that bridges the gap between the efficiency of a help desk and the user-friendliness of email. From support teams to sales and account management, Front empowers teams to deliver exceptional service effortlessly. Its integration with Guru enhances these capabilities even further by providing instant, contextual access to vital information.

Ready to transform your customer service and streamline operations? Try Front today and integrate it with Guru to maximize productivity and efficiency in your workplace.

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