Back to Reference
No items found.
Search everything, get answers anywhere with Guru.
Watch a demoTake a product tour
June 6, 2024
XX min read

Wrike vs Jira


In the world of project management software, finding the right tool can significantly impact a team's productivity and efficiency. Wrike and Jira are two exceptionally popular tools in this category, each offering a unique approach to project management. Wrike is all-in-one project management software that helps remote and co-located teams get more things done together. On the other hand, Jira is the tracker for teams planning and building great products, renowned for its application in software development.

Given the array of options available, comparing these two tools can help businesses determine which software best fits their needs. Below, we will delve into Wrike and Jira, examining their features, similarities, differences, pros and cons, and ideal use cases.

Wrike Overview

Wrike is designed to be an all-encompassing project management solution, catering to various industries and team setups. Its flexibility and numerous integrations make it suitable for a broad array of project management needs.

Key Features

  • Customizable Dashboards: Users can tailor their dashboards to display tasks, projects, and timelines in a way that suits their workflow.
  • Task and Subtask Management: Wrike allows the creation of tasks and subtasks, complete with dependencies, deadlines, and priorities.
  • Collaborative Document Editing: Teams can edit documents directly within the platform, including real-time updates and version tracking.
  • Time Tracking and Reporting: Integrated time tracking and detailed reports help teams keep track of progress and productivity.
  • Gantt Charts and Calendars: Visualize project timelines and schedules to manage deadlines effectively.
  • Automation: Automate repetitive tasks and workflows to save time and reduce errors.
  • Integrations: Wrike offers seamless integration with tools like Slack, Salesforce, Google Drive, and many others.
  • Mobile App: Stay connected and manage projects on the go with the Wrike mobile app.

Jira Overview

Jira, developed by Atlassian, is a powerful tool explicitly built for software development teams but also versatile enough to be used in various other industries. Its strength lies in issue and bug tracking, Agile project management, and extensive customization options.

Key Features

  • Issue and Bug Tracking: Capture, track, and resolve issues and bugs efficiently.
  • Agile Boards: Support for Scrum and Kanban boards to manage Agile processes.
  • Custom Workflows: Create custom workflows that align with your team's processes.
  • Advanced Reporting: Generate detailed reports and dashboards to keep track of project progress and team performance.
  • Roadmaps: Visual roadmaps to plan and communicate long-term goals and initiatives.
  • Automation: Implement rules to automate routine tasks and notifications.
  • Integrations: Integrates with other Atlassian products and a wide range of third-party applications, including Confluence, Bitbucket, and Slack.
  • Mobile App: Manage tasks and collaborate with your team from anywhere using the Jira mobile app.


  • Project Management Capabilities: Both Wrike and Jira offer robust project management functionalities, including task creation, assignments, due dates, and progress tracking.
  • Customization: Each platform provides extensive customization options, allowing teams to tailor workflows, dashboards, and reports to their specific needs.
  • Collaboration Tools: Both tools support team collaboration through real-time updates, commenting, and file sharing.
  • Automation: Wrike and Jira have automation features that help streamline recurring tasks and workflows.
  • Reporting and Analytics: Both platforms offer advanced reporting capabilities to help teams measure performance and project progress.
  • Mobile Accessibility: Wrike and Jira have mobile apps, ensuring that users can stay connected and manage tasks while on the move.
  • Integrations: Each tool supports integrations with numerous third-party applications, enhancing their functionality and ensuring seamless workflow connections.


  • Target Audience: Wrike is designed for a broad range of industries and team types, making it more versatile. In contrast, Jira is predominantly targeted towards software development teams, with features specifically tailored to that audience.
  • Agile Methodologies: Jira has a more robust set of tools for Agile project management (Scrum and Kanban boards), making it a preferred choice for Agile teams. Wrike also supports Agile methodologies, but its implementation is not as extensive.
  • User Interface: Wrike's interface focuses on intuitiveness and ease of use, making it accessible for users across different industries. Jira’s interface, while powerful, can be more complex and may require a steeper learning curve for new users.
  • Reporting Features: While both platforms offer reporting, Jira provides more detailed reporting options tuned for software development, such as issue resolution time, burndown charts, and sprint reports. Wrike also has comprehensive reporting but is more generalized.
  • Pricing Models: The pricing structures of Wrike and Jira differ, with Wrike offering various tiers based on feature sets and Jira having a pricing model that scales with the number of users and specific needs of software development teams.
  • Integration Ecosystem: Although both tools integrate with numerous applications, Jira has special synergy with other Atlassian products like Confluence and Bitbucket, making it particularly advantageous for development environments.

Pros and Cons



  • Versatile and suitable for many industries.
  • Intuitive user interface.
  • Strong project planning and time tracking features.
  • Customizable dashboards and workflows.
  • Extensive third-party integrations.


  • Some advanced features are available only in higher-priced plans.
  • Agile management tools are less robust compared to specialized solutions like Jira.
  • Can become complex when dealing with very large projects.



  • Excellent for software development and Agile methodologies.
  • Powerful issue tracking and management.
  • Highly customizable workflows.
  • Detailed and specific reporting features.
  • Strong integrations with other Atlassian tools.


  • Steeper learning curve for new users.
  • User interface can be perceived as dense.
  • Pricing can become expensive with a growing number of users.
  • May be overkill for non-development teams needing basic project management.

Use Cases


  • Marketing Teams: Managing campaigns, timelines, and collaborative tasks.
  • Operations: Streamlining processes, managing tasks, and improving efficiency.
  • Remote Teams: Facilitating collaboration and communication across different locations.
  • Creative Projects: Managing design projects with flexible workflows and collaboration tools.



  • Software Development: Managing Agile projects, tracking bugs, and issues.
  • DevOps Teams: Integrating with CI/CD pipelines and managing release processes.
  • Product Management: Planning and prioritizing features, creating roadmaps, and tracking progress.
  • IT Support: Managing IT service requests, incidents, and problem resolutions.


Both Wrike and Jira are exceptional project management tools that cater to different types of teams and workflows. Wrike offers a versatile and user-friendly solution that suits a wide range of industries, from marketing to operations and creative projects. Its comprehensive features and intuitive interface make it a strong candidate for organizations looking for an all-in-one project management solution.

Jira, on the other hand, shines as a specialized tool for software development and Agile teams. Its robust issue tracking, extensive customization, and deep integrations with other Atlassian products make it ideal for technical projects and development environments. However, its complexity and targeted focus might be overwhelming for non-technical teams or those looking for a more generalized project management tool.

When choosing between Wrike and Jira, consider the specific needs of your team, the complexity of your projects, and whether your workflows align more closely with software development or broader project management requirements. Wrike may be the better choice for diverse industries needing a versatile tool, while Jira stands out for development-focused teams requiring detailed issue tracking and Agile support.

Key takeaways 🔑🥡🍕

Written by
Search everything, get answers anywhere with Guru.

Learn more tools and terminology re: workplace knowledge