Brand Guidelines - Press Kit

Your brand team works hard to make sure your company’s message is clear and consistent online, in-person, and everywhere in between. But how does your team share that brand knowledge across different parts of your organization? This is important, especially for your customer-facing teams.

We’ve made it easy for your brand team to share their knowledge through this press kit template. Fill in the information about messaging, assets, contacts, and more to give your team the up-to-date brand knowledge they need. Feel free to add more information on your brand guidelines too, like company colors, fonts, and more.

How this template can help your team:

• Leadership: Make sure all of your presentations, speaking appearances, and articles are on brand by following your brand team’s guidelines.
• Customer-facing teams: Keep your customer-facing collateral on-brand by following your team guidelines and ensuring that your customer experience is consistent, no matter who they talk to.
• Marketing: Use this template as a jumping off point for further brand guidelines like deck templates, one-sheeters, and more, that the rest of your team can follow.